Photo: Father and children on the beach at Formby, Liverpool © National Trust Images / Chris Lacey
The National Trust is a charity set up to restore natural assets in the UK, protect them, and make them accessible to everyone. It is a cherished national institution and by far the largest coastal owner in England, Wales, and Northern Ireland, looking after 775 miles of coastline.
Since 1965, its Neptune Coastline Campaign received donations from hundreds of thousands of people, enabling the purchase of 574 miles of coastline. Over the years, it has developed several good approaches in public engagement and land management for the public good.